Since 2002, the brand IDEO designs and manufactures clothes using ecological and fairtrade material. The line is decidedly fashion offering t-shirts, sweater, skirt, bodies in living colors and committed prints.

Whether for woman, man and baby, everyody can find clothes in which he or she finds himself/herself, both for the week and the weekend.

For the firms concerned about their ethical image, IDEO provides various customised t-shirts in organic cotton from fairtrade.